Value-based Pricing

Strategic Pricing for Parts and Services

Innovative pricing strategies, such as value-based pricing, can help manufacturers drive sustainable growth and profit across both tangible parts and intangible service offerings.  

  • Defining value-based pricing. 
  • Value-based pricing for manufacturers.

Fine-tune pricing for intangible vs. tangible offerings 

What is value-based pricing?

Value-based pricing is an outcome-based approach that puts customer value front and center. This means setting prices that align more closely with what customers are willing to pay based on the value they receive.
Customer-centric pricing.
Aligns pricing with value.
Optimize pricing decisions.

What does value-based pricing mean for manufacturers?

For aftermarket parts it means understanding and considering the reliability, efficiency, and how the part contributes to operational performance and for service contracts accounting for response time, maintenance quality, outcomes, and overall service experience.
Offering blended spare parts, maintenance contracts, upgrades.
Optimizing pricing for tangible & intangible service offerings.
Redefine marketing & pricing of the aftermarket mix.

How does Syncron help?

Pairing aftermarket price optimization expertise with best-in class, purpose-built, AI-powered aftermarket parts and contract pricing software to enable pricing innovations and value-based pricing strategy execution.
Overcome traditional parts pricing structure limitations.
Navigate the challenges of pricing intangible service offerings.
Implement value-based pricing for parts and contracts.